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Ai x Automation Podcast
Project Type
Photography
Date
April 2023
Location
Atlanta, Ga
Date
2023
Role
Creative Director
Project type
Podcast cover art
Listen | Spotify link
Client: Alex Sofronas | "AI x Automation" Podcast
Design Agency: Thiink Media Graphics
Project Description:
At Thiink Media Graphics, we were tasked with the exciting opportunity to develop the brand identity for the "AI x Automation" podcast, hosted by the visionary Alex Sofronas. This podcast serves as a gateway to the future, delving into the realms of Artificial Intelligence and Automation through engaging interviews with industry leaders. The aim is to uncover the real-world applications and potential of these swiftly advancing technologies, making this subject accessible to enthusiasts and professionals alike.
Our challenge was to create a visual identity that encapsulates the innovative and exploratory spirit of the podcast, while also paying homage to the historical roots of science and technology exploration.
Creative Process:
Drawing inspiration from the golden age of scientific discovery and public fascination with the future—specifically the 1940s to 1960s—our design team set out to craft a podcast cover art that resonates with the nostalgia of old "Popular Science" magazine covers. This era, known for its optimistic outlook on future technologies and space exploration, provided a rich visual and conceptual framework for our design.
We embarked on a journey of exploration, imagining what it would be like to live in a fully functional space city, a mirror to our own urban environments on Earth, but infused with futuristic technology from the mid-20th century perspective. This thought experiment guided our creative process, blending elements of retro-futurism with modern design sensibilities.
The final design for the "AI x Automation" podcast cover art reflects this synthesis of ideas. It evokes the sense of wonder and curiosity associated with vintage science magazine covers, while also conveying the podcast's focus on cutting-edge AI and Automation technologies. The artwork serves as a visual time capsule, transporting listeners to a world where the future envisioned by past generations intersects with our current technological landscape.
Outcome:
The "AI x Automation" podcast now boasts a distinctive brand identity that sets it apart in the digital landscape. The cover art is not just a visual identifier; it's an invitation to listeners to embark on a journey of discovery and imagination. It reflects the podcast's mission to explore the potential of AI and Automation, while also sparking curiosity and nostalgia through its unique retro-futuristic aesthetic.
This project highlights Thiink Media Graphics' ability to creatively merge historical inspiration with contemporary themes, producing a design that is both a nod to the past and a beacon for the future. The "AI x Automation" podcast cover art stands as a testament to our dedication to delivering innovative design solutions that resonate with audiences and enrich the overall brand experience.